Last Tuesday, November 19, I was one of the fortunate beauty bloggers who were invited at the Ellana Mineral Cosmetics Re-launch at Rastro, Burgos Circle, BGC. Thanks Miss Liz Lanuzo for inviting me. I went there with my co-beauty blogger, Genzel, and upon arriving, we were welcomed by this ‘Enchanted Forest-esque’ theme. The whole second floor were surrounded by pink, peach and white flowers, pearls and tea candles, the whole area was beautifully decorated, it was indeed an intimate event.
Then while we were waiting for the main program to start, as well as for the other blogger guests to arrive, we were allowed to checkout some of their products at the vanity table. They have a lot of loose foundation shades suited for every filipina, and from there, we were allowed to pick our fondie shade so we can try it at home (I got Almond Latte, btw). You can also see some of their brushes, (Ooh! I’m going to get their tapered kabuki brush, real soon! The nice lady tried the loose foundation on me using the that brush while she was helping me pick my shade, and it was soo freakin’ soft & dense!) their pressed foundation, their blush, lip & cheek tints, primer & their brush cleaner (which smells so good, btw!)
L-R: Ms. Karrots Nazareno (host), Mr. Diego Buenaflor (President, Ellana Minerals),
Ms. Theresa Carbonel (Co-founder, Ellana Minerals), Ms. Soleil Ignacio* (Ellana Minerals Illustrator)
*Special Thanks to Genzel for Soleil’s Picture
The main program was hosted by Ms. Karrots Nazareno, whom I met at the Project Vanity Event last March. It’s funny how she still recognized me and remembered when we last saw each other, lol. Anyway, we were then introduced to Mr. Diego Buenaflor, President of Ellana Minerals Cosmetics. He talked about Ellana making a come back this year, their new packaging, improvements, as well as the new affiliate program on their website, which is actually a first here in our country. He also introduced us to his beautiful, pregnant wife, Ms. Theresa Carbonel, the co-founder of Ellana Minerals. She is also the brains behind the formulation of each of their products. We were also introduced to Ms. Soleil Ignacio, the illustrator behind the new packaging of Ellana (Click here for Soleil’s portfolio). Their new packaging is just amazing, and her illustrations for Ellana speaks for themselves. I’m betting everyone will love them.
They also showed us a more or less 5-10 minute video of how to use their products to achieve that ‘Poreless Perfection, Goddess Complexion’ skin, and the model (photo below) looked really beautiful.
The Ellana Minerals Poreless Perfection Model
We were also given a chance to try some of their products, like the pressed-foundation, the cream blushes, etc. I was also able to swatch/test their compact/pressed foundation and the texture is AH-MAH-ZING! & what’s more amazing is that their shade matches the ones that are in the loose form! I also played with their product’s new packaging and I’ve fallen completely in love with it. You girls should go to Crossings and go take a look at ‘em because they’re seriously beautiful. They did a major change in terms of packaging, and you know me, I’m a sucker for packaging.
AAANNNDD of course, what’s a beauty blogger event without some pictures with other co-beauty bloggers?! Right? Right? Right! All of these bloggers are my inspiration. They’re unbelievable in their chosen craft and I’m glad I met them during the said event.
People behind the Ellana Minerals Cosmetics*
* Thanks to Kim for the group shot
To the people behind Ellana Minerals Cosmetics, and to Ms. Liz Lanuzo, thank you for choosing me as one of the bloggers who’ll be able to share this great news about your brand. I’m so excited for you!